The Kraft Group’s sports, entertainment and event management companies include Kraft Sports + Entertainment (Gillette Stadium, the New England Patriots, New England Revolution) as well as Kraft Analytics Group (KAGR) and Patriot Place. The Kraft Group has been promoting and delivering world-class events to New England for more than 20 years. From the biggest names in musical entertainment to international soccer matches, the 2016 NHL Winter Classic, NCAA athletics and motor sports, the Kraft Group annually hosts a diverse variety of sporting and entertainment events.