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Green Efforts

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In all of our businesses we strive to be cognizant of the impact we have on the environment. Our focus on sustainability and environmentally correct manufacturing started in the early 1990’s with the creation of Rand Whitney Containerboard, the first papermill in the world capable of producing linerboard from 100% post consumer waste fiber and waste water.

In the process of creating Rand-Whitney Containerboard, we realized that good business and sustainability can and should go hand-in-hand. Since that time we focus our efforts on practicing principles of sustainability in all of our businesses on a day-to-day basis.

Below are some informational points about the efforts we have made in each of our core operating companies:

Rand-Whitney Containerboard (RWCB)

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  • Rand-Whitney Containerboard produces 100% recycled linerboard (the brown paper used to manufacture corrugated boxes) using up to 800 tons of post-consumer waste paper (called “OCC” or old corrugated containers) that are collected throughout southern New England and would otherwise end up in a landfill.
  • Each year over 250,000 tons of OCC is recycled at RWCB – this is over 500 million pounds of waste paper, or 150 miles of waste corrugated cases stacked end-to-end.
  • RWCB produces a lightweight, high-strength linerboard that allows box manufacturers to use up to 20% less paper in their cardboard boxes.
  • RWCB can recycle up to 1 million gallons per day of treated wastewater from a local treatment plant for its manufacturing process.
  • RWCB’s utilizes a natural gas-fired “cogeneration” plant for all of its energy needs and captures all of the steam byproduct for use in the manufacturing process, eliminating the need to run a package boiler.

Rand-Whitney Container (RWC)

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  • RWC’s box plants eliminated the use of petroleum-based inks over a decade ago in favor of water-based inks.
  • All our RWC printing plates are developed with 100% recycled solvent.
  • All RWC plants have state of the art design capabilities, which are used to create durable and consumer friendly packages while utilizing less packaging material.

Rand-Whitney Recycling (RWR)

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  • RWR developed a “Total Waste Initiative” (TWI) concept that manages large-scale industrial recycling and solid waste programs for industry and government facilities.
  • In addition to handling all waste paper, the TWI manages plastics, metals, wood, solid waste and a wide range of industrial byproducts.

Gillette Stadium

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The home of the New England Patriots (NFL) and New England Revolution (MLS), Gillette Stadium is also a leader in conservation efforts.

  • All stadium bathrooms are run with recycled “grey water”; this water is supplied by the stadium’s own state-of-the-art wastewater treatment and reuse system, which recycles over 10 million gallons of potable water per year - the largest project of its kind in New England.
  • All electricity used during games is provided by renewable “green”power sources – such as from wind or hydroelectric generator
  • During construction of the stadium, a 2,000-ft. stretch of the Neponset River, which was buried in the 1940s, was “daylighted” - underground culverts were eliminated through creation of a “new” nine-acre ecologically designed river corridor including thousands of new native plants.
  • In the building of Gillette Stadium 100% of the old Foxboro stadium structure was recycled in to the foundation of the Gillette Stadium Parking Lots
  • Energy management strategies at the stadium have reduced electricity and natural gas use - and our carbon footprint - by over 25% in the last four years.

Patriot Place

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Adjacent to Gillette Stadium is Patriot Place, a 1.3 million square foot super regional entertainment and retail destination. Examples of Patriot Place’s sustainable design initiatives include:

  • Over 700,000 square feet of energy efficient white roofs have been installed on top of buildings
  • State of the art Magink video technology has replaced a significant number of LED boards. Magink utilizes a third less energy then LED.
  • Where possible bio- fuel will be used instead of diesel to power generators and lights.
  • All Patriot Place bathrooms will use recycled “grey water”; this water is supplied by our own state-of-the-art wastewater system, which recycles over 10 million gallons of water per year - the largest project of its kind in New England.

Kraft Group Environmental Awards / Recognition

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A few of our achievements:

  • The Gillette Stadium water reuse system received EPA Region I/New England Water Works Association Business Award in 2001.
  • In 2002 the Kraft Group received EPA's Annual Environmental Merit Award for Corporate Leadership and was recognized by the Neponset Rivershed Association for daylighting the Neponset River.
  • In 2007, RWR's TWI program for the US Postal Service won a White House “Closing the Circle” Award recognizing environmental stewardship.


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